As October arrives, we welcome the magic of autumn. Crisp mornings, golden leaves, and a slower rhythm that invites us to pause and savor the season. It’s a time for cozy layers, little traditions, and making space for all the simple joys that come with a new chapter.
October Launches
Mark your calendars — these collections are just around the corner!
- October 8th: Rylee + Cru AW26 Drop Three
- October 15th: Quincy Mae AW26 Drop Three
- October 20th: Something special is coming with a longtime favorite, bringing our love of imaginative play and beautiful, thoughtful spaces together.
- October 29th: Rylee + Cru Plush Collection
Community Events + Important Dates
- October 2 — Halloween Storytime
Our monthly Storytime, held on the first Friday of every month, with a fun Halloween-themed experience for families.
- October 23 — Retail Holiday Pop-Up | NYC
Holiday pop-up event in our NYC store, kicking off the holiday season with special shopping moments and festive retail programming.
- October 24 — Holiday Pop-Up Grand Opening | Summit, NJ
Grand opening of our new Rylee + Cru Holiday Pop-Up in Summit, NJ, featuring our holiday collection and a special opening-day experience.
- October 25 — UPPAbaby x Rylee + Cru Mom Walk | NYC
Our annual UPPAbaby x Rylee + Cru Mom Walk in NYC, bringing our community together for a morning walk, followed by time to shop and connect at the NYC store.
Rylee + Cru Storytime
The Forum, NYC + San Juan Capistrano Store Locations
Join us on the first Friday of every month for our Rylee + Cru Little Readers storytime! Perfect for little ones, this fun and interactive session brings stories to life through captivating tales and playful adventures. Our warm and welcoming team will ensure a delightful time for all.
Reserve your spot early — these fill up fast!
Carlsbad | The Forum:
NYC | Upper East Side:
San Juan Capistrano | River Street Marketplace:
Each story time lasts about 15–20 minutes and includes snacks for the littles.
Keep an eye on our Instagram stories @ryleeandcru for event reminders and updates.
Location: Rylee + Cru Flagship Store - 1911 Calle Barcelona, #151, Carlsbad, CA 92009
Location: Rylee + Cru NYC Store - 1225 Madison Ave, Manhattan, NY 10128
Location: Rylee + Cru San Juan Capistrano Store - 31864 Paseo Adelanto, STE 107, San Juan Capistrano, CA 92675
